White label technical SEO, fixed at the root.

What is white label technical SEO?

White label technical SEO is the audit and repair of a website's technical foundation, done by a specialist and delivered under your agency's brand. It makes sure search engines can crawl, render, index and understand every important page, so content and links can actually produce rankings.

Most ranking problems agencies inherit are technical: pages blocked by robots rules or a firewall, duplicate URLs competing with each other, redirect chains after a redesign, slow templates, or missing structured data. A good technical audit finds those issues, ranks them by impact and turns them into a fix list your client's developers can follow, or that I implement directly.

What's included

Who it is for

• Agencies that sell SEO but have no technical specialist in-house.
• Clients who lost traffic after a redesign, migration or platform change.
• Sites with indexation problems: pages not indexed, duplicates or crawl errors in Search Console.
• Web design agencies that want every launch to be SEO-safe.
• Large sites (e-commerce, multi-location, programmatic) where small template issues multiply.

How it works

1. 01

   Access and scope

   You share Search Console, analytics and CMS access. We agree on the URL count and priorities.

2. 02

   Crawl and analysis

   I crawl the site, review Search Console coverage, logs when available, speed data and rendering.

3. 03

   Audit report in your brand

   You receive the prioritized fix list, an executive summary and developer notes, in your template.

4. 04

   Implementation

   I apply the fixes in the CMS or hand clear tickets to your client's developers.

5. 05

   Validation and monitoring

   I validate fixes in Search Console and keep monitoring monthly if you choose it.

Typical turnaround: 5 to 7 business days for an audit of up to 5,000 URLs. Larger sites are scoped after a first crawl.

Pricing

Transparent wholesale prices you can resell at your own rate.

Technical fixes are included in every monthly plan, full-site schema from the Growth plan and Core Web Vitals work in the Scale plan. See all plans.

Real experience behind this service

Technical SEO is the core of my daily work. At an Inc. 5000 automotive marketing agency I handle indexation, schema and site health for more than 600 US car dealerships, where one template issue can affect thousands of pages at once.

As SEO manager for a US business group I worked across five websites and more than 50,000 landing pages. In one case, a health website had lost around 70% of its organic traffic because a firewall rule was blocking Googlebot. I found the block, coordinated the fix and restored crawler access.

I also supervise the SEO of 18 US e-commerce stores with more than 3 million products, where canonicals, faceted navigation and duplicate content across domains are a constant technical challenge.

Tools I use

Technical SEO problems I fix most often

Pages blocked from Google

Robots rules, noindex tags left from staging, or firewalls and bot protection that block Googlebot. I test access with the URL Inspection tool and server responses, not just the robots file.

Duplicate and competing URLs

HTTP and HTTPS, www and non-www, trailing slashes, tracking parameters and printer versions. I consolidate them with redirects and canonicals so one URL collects the signals.

Traffic lost after a redesign

Old URLs that were never redirected, or redirected to the home page. I rebuild the redirect map from backlinks, analytics and old sitemaps.

Slow templates

Oversized images, render-blocking scripts, heavy page builders and third-party tags. I fix the template once so every page using it improves.

Broken or missing structured data

Schema that no longer matches the page, invalid fields or no schema at all. I rebuild it as a connected graph and validate it with Google's tools.

How white label delivery works

Everything I deliver for this service follows the same white label rules, written into the terms of service and a mutual NDA signed before any access is shared:

• Your brand only. Reports, audits and documents use your template and logo. My name never appears.
• No client contact. I only speak with your clients if you ask me to join a call as part of your team.
• No poaching. I never offer services to your clients, during our work or for 12 months after it ends.
• Your time zone. Colombia is on UTC-5, so your team gets same-day answers during US business hours.
• Simple terms. Month to month, one month notice to cancel, payments by wire transfer, Global66 or PayPal.

Frequently asked questions

Related white label services

Sources and further reading: Google Search Essentials, Google crawling and indexing documentation and Core Web Vitals on web.dev.